Introduction

Topify.ai is a Generative Engine Optimization (GEO) platform that helps brands track, analyze, and improve their visibility in AI-powered search engines.

What is Topify.ai?

Topify.ai is a Generative Engine Optimization (GEO) platform. While traditional SEO focuses on ranking in search engines like Google, GEO targets a new frontier: AI-powered search engines such as ChatGPT, Perplexity, and Google AI Overview.

When users ask AI assistants questions, the responses mention specific brands, cite specific sources, and express specific sentiments. Topify.ai tracks all of this across thousands of AI-generated responses daily, giving you actionable data on how your brand appears in the AI search landscape.

Tools and capabilities

Topify.ai is an ecosystem of tools that work together to help you understand and improve your AI visibility.

Data analysis

Track brand visibility, sentiment, and position across AI providers. Monitor competitors, analyze citation sources, and identify content opportunities.

Content generation

Generate SEO and GEO-optimized articles from keywords, reference materials, and custom prompts. Articles are structured for AI citation and discoverability.

AI agent

An AI-powered GEO agent that performs site audits, keyword research, competitor analysis, and content optimization using techniques from Princeton’s GEO research.

Platform

A unified dashboard where you manage projects, view analytics, generate content, and collaborate with your team.

How it works: from setup to optimization

1. Create a project

   Add your brand name and website. Topify.ai automatically generates relevant AI search prompts and identifies your competitors.

2. Analyze AI responses

   Topify.ai sends prompts to multiple AI providers (ChatGPT, Perplexity, Google AI Overview) and collects thousands of responses. Each response is analyzed for brand mentions, sentiment, position, and source citations.

3. Track your metrics

   Monitor your brand’s visibility (how often you appear), sentiment (how positively you’re mentioned), position (how early you appear), and sources (which of your pages get cited).

4. Optimize and grow

   Use content generation and the AI agent to create AI-optimized content, close coverage gaps, and improve your positioning across AI search engines.

AI platforms we monitor

Topify.ai tracks brand performance across three major AI search providers:

Provider	Description
ChatGPT (OpenAI)	The most widely used AI assistant, with web search capabilities
Perplexity	An AI-native search engine that cites sources in every response
Google AI Overview	Google’s AI-generated summaries shown at the top of search results

Each provider has different ranking behaviors and citation patterns. Topify.ai tracks metrics per-provider so you can see where your brand performs best and where to focus optimization efforts.

Start tracking your brand

Quickstart

Set up your first project and start tracking your brand in AI search results.