> ## Documentation Index
> Fetch the complete documentation index at: https://docs.topify.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Introduction

> Topify.ai is a Generative Engine Optimization (GEO) platform that helps brands track, analyze, and improve their visibility in AI-powered search engines.

## What is Topify.ai?

Topify.ai tells you whether AI assistants — ChatGPT, Perplexity, Google AI Overview, Gemini, and Claude — are mentioning your brand when buyers ask questions in your category. Every day, it tracks across the responses those assistants generate:

* **Visibility** — how often your brand is named
* **Sentiment** — how positively you're described when you are
* **Position** — how early you appear relative to competitors
* **Share of voice** — your slice of the conversation vs every other brand named in your category
* **Competitors** — which brands AI surfaces alongside (or instead of) you
* **Sources** — which websites the AI cites as evidence

You set up one **project** per brand you want to track. Each project has its own prompts, competitors, sources, and metrics.

## Why GEO matters

This is **Generative Engine Optimization (GEO)** — the AI-era counterpart to SEO. Where SEO competes for clicks on a search results page, GEO competes for being **named in the answer itself**.

Most GEO tools stop at data and advice. Topify also ships the **actionable items** that close the gap — AI-quotable articles, page rewrites, forum engagements — each tied back to the metric it's meant to move.

## Tools and capabilities

Topify.ai is an ecosystem of tools that work together to help you understand and improve your AI visibility.

<Columns cols={2}>
  <Card title="Data analysis" icon="chart-mixed" href="/guides/overview-dashboard">
    Track brand visibility, sentiment, and position across AI providers. Monitor competitors, analyze citation sources, and identify content opportunities.
  </Card>

  <Card title="Content generation" icon="pen-nib" href="/guides/generating-content">
    Generate SEO and GEO-optimized articles from keywords, reference materials, and custom prompts. Articles are structured for AI citation and discoverability.
  </Card>

  <Card title="AI agent" icon="robot" href="/guides/using-ai-agent">
    An AI-powered GEO agent that performs site audits, keyword research, competitor analysis, and content optimization using techniques from Princeton's GEO research.
  </Card>

  <Card title="Optimization actions" icon="bolt" href="/tutorials/generate-articles">
    The execution layer. Ships the actual fixes — AI-quotable articles, page rewrites, forum engagements — that move your metrics, not just recommendations to make them.
  </Card>
</Columns>

## AI platforms we monitor

| Provider               | Description                                                        |
| ---------------------- | ------------------------------------------------------------------ |
| **ChatGPT** (OpenAI)   | The most widely used AI assistant, with web search capabilities    |
| **Perplexity**         | An AI-native search engine that cites sources in every response    |
| **Google AI Overview** | Google's AI-generated summaries shown at the top of search results |
| **Gemini**             | Google's standalone conversational AI assistant                    |
| **Claude**             | Anthropic's conversational AI, accessed via the official API       |

Metrics are tracked per provider so you can see where you perform best and where to focus.

## Start tracking your brand

<Card title="Quickstart" icon="rocket" href="/quickstart" horizontal>
  Set up your first project and start tracking your brand in AI search results.
</Card>